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What is the i2010 Initiative?

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The i2010 initiative, launched in 2005, is the EU strategy that brings together the various initiatives in Europe that harness the benefits of Information and Communication Technologies (ICT) for social and economic life. The i2010 strategy, essentially the strategy for the ubiquitous application of ICT, is a fundamental pillar of the Lisbon Strategy to deliver a competitive and knowledge driven economy that provides growth and jobs for all. Member States have pledged their support to the i2010 strategy and have clearly expressed commitment to the objectives.


In summary, the i2010 strategy aims to:

  • establish a single European information space, i.e. a truly single market for the digital economy so as to fully exploit the economies of scale, offered by Europe's 500 million strong consumer market;
  • reinforce innovation and investment in ICT research, given that ICT is a major driver of the economy and;
  • promote inclusion, public services and quality of life - in other words extending the European values of inclusion and quality of life to the information society.

From a policy perspective, digital literacy falls under the third objective of the i2010 strategy. Digital literacy enables people to access eGovernment, commercial services and online content improving the quality of life. Nevertheless, there is a common understanding that digital literacy underpins all three objectives as it operates as a driver for widening the consumer ICT market and operates as a foundation for innovation and ICT research.